Posts tagged Social Media
Three Reasons Social Media is Vital for the HR World

Whether you’ve been involved in social media since the early Myspace days or it’s a bandwagon you’ve hopped on recently, there’s no denying that social media is no longer solely for millennials. Since the dawn of the internet, social sites like Facebook, Linkedin, Twitter, Snapchat, and Instagram have become an integral part of our society, and this is particularly true for the business world. According to a 2016 study from CareerBuilder, the number of employers using social media to screen candidates has increased by over 500 percent of the last 10 years. This alone is proof that this isn’t a trend that will be going away anytime soon, and screening candidates is just one of many uses the HR has at its disposal when it comes to social media. By using the various sites listed above, you can improve your recruiting methods, increase employee engagement, and enhance your overall brand. Here’s how:

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3 Reasons Social Media Should Matter to HR

According to PwC’s global CEO Study, 66% of CEOs say that the absence of necessary skills is their biggest talent challenge. To address this problem, many companies are now evaluating candidates’ presence on popular social media networks (Facebook, LinkedIn, Twitter, etc.) and other specialty sites specific to their professions such as open-source community forums. This approach to recruitment is being performed before and during the hiring process. Doing so will not only help evaluate potential candidates’ merits and contributions, but also supply an inside look into their online persona.

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How to Use Social Media as as Customer Service Tool

Everyday is filled with new experiences, whether they are pleasant, unpleasant, memorable, or easy to forget you are likely to communicate these experiences at some point or another. Lucky for us, it is now easier than ever to share our individual experiences with all of our peers simultaneously. Welcome to the wonderful world of social networking! Platforms like Twitter and Facebook have allowed us to share every thought that comes to mind without hesitation.

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